SFS Group (Cyprus) - wanted to stand out as a professional & international financial services brand, recognised for its ability to deliver superior and sustainable
stakeholder value by constantly anticipating and surpassing the needs of customers, investors, employees, partners and communities wherever they do business.
The new promise/mission, “Investing ² Together », expresses the passion, drive and expertise that the company wants to be identified with:
“We want to help our customers fulfil their dreams, plans and ideas. This specific extra value that SFS offers will encourage people to do business with us”